Course description
Welcome to the first course of the quintly Academy! This class will cover the basic principles of social media analytics both for beginners and for marketers who want to refresh their knowledge. For all newcomers to social media analytics, this free course will offer an introduction to its fundamentals. It aims to help anybody involved in social media analytics, no matter whether you are working for a brand, an agency or in the media.
When you've successfully completed the course, we can provide you with a digital quintly certificate. Feel free to contact us at content@quintly.com after finishing the course! Please remember to state your full name when requesting the certificate.
If you have any questions regarding the quintly Academy, just send us a Tweet, a message on Facebook or visit our website.
quintly Academy
Course Curriculum
Introduction to Social Media Analytics
00:44
1. Video: Welcome! 👋
2. Course overview
3. What is Social Media Analytics
4. Asset: Social Media Landscape chart
5. Quiz: Social Media Landscape
6. Why your business needs Social Media Analytics
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Social Media Analytics Cycle: Step 1
02:01
1. Situation analysis of existing footprint
2. Video: How to approach situation analysis
3. Compare your Social Media appearances and that of your competition
4. Asset: Differentiation between Social Networks for data collection
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Social Media Analytics Cycle: Step 2
03:17
1. Identify your data-based goals
2. Find KPIs that fit your goals
3. Video: Show and explain different metrics
4. Asset: Possible action points for your goals
5. Quiz: Differentiate between metrics and decide
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Social Media Analytics Cycle: Step 3
04:11
1. Video: Build the foundation for reporting
2. Decide on audience for different reports
3. Automating reports
4. Video: How to automate reports
5. Quiz: Which kind of report do you see?
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Summary
01:07
1. Congratulations 🎉
2. Video: Summary
3. Asset: Social Media Analytics Cycle
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Reviews (27)
Great!
by Justine Mae Sesbreño
Thank you for the very informative training lesson!
Excellent stuffs with brief explanations.
by Md. Mohaiminul Alam
I really liked to learn from Quintly. The journey was amazing.
LOVED IT!
by Anasa Payne
I am excited to take more courses in the future. Very easy to comprehend & I can't wait to apply what I've learned.
Great!
by Justine Mae Sesbreño
Thank you for the very informative training lesson!
Excellent stuffs with brief explanations.
by Md. Mohaiminul Alam
I really liked to learn from Quintly. The journey was amazing.
LOVED IT!
by Anasa Payne
I am excited to take more courses in the future. Very easy to comprehend & I can't wait to apply what I've learned.
Social Media Analytic Course - Interesting and Very Detailed
by Anna Davenport
I really learned a lot and accepted that I didn't know nearly as much as I had previously thought. This was a good eye opener.
Amazing
by Kelvin Koome
Simplified and eye opening. Definitely worth the time. Thank you Quintly!!!
well you help me out in the beginning
by suleman imtiaz
useful knowledge very well arranged step by step
Social Media Analytics Course
by Louise Kriedemann
The course was easy to follow and understand as well as informative.
by Colleen Jenkins
by Joseph Jones
Very Insightful
by Oshilaja Adewunmi
I recommend this course to every aspiring digital marketing strategist.
Grateful
by brian tembo
I am a marketing student at the University of Zambia. I have developed a keen interest in digital marketing and am grateful to quintly for the knowledge I have acquired from this free course.
by Peter Senn
Best Way to Start
by Oluwatobi Owolabi
If you want to get started with Social Media Analytic begin with this course
Straight forward and easy to follow
by Viv Oyolu
A great course to understand the basics of social media analytics which was very helpful.
Great course!
by Maria del Carmen Perrier
I thought it was a very agile well-organized course. Loved that they have material you can download and the different examples are clear and interesting.
by Amalie Niland
by M S
by Mohamed Hegab
by Ranjan Singha
Nice Course
by mohd ilyas
i go through this course it was wonderful design course. thanks a lot..
Social Media Analytics
by VICTOR MUYA
A wonderful course. Well presented. Simple and precise. I have added a new knowledge feather to my cap. Victor from Kenya.
by KC SOTINGCO
by Zineb Laraichi
Social Media Analytics Course Review
by Ronald Babikanyisa
Refreshing and educational. Definitely not a waste of time.
Execellent
by oseni idris
As a person intending to get knowledge of Social Media Analytics and wanting be ahead of the game, enrolling to the free course by quintly gave me a great and excellent experience. It has also exposed me to more on digital communication and marketing.
by Imran Mazid
by Julian Gottke